These days Xiaomi, this hyped-up China phone maker, held the first on the net sales with the new Xiaomi Mi3 Smartphone along with the smart MITV, and the two devices had sold outs in merely over 60 seconds or so.

3 Ways Apple Improved The MacBook Air




Apple updated its MacBook Air family on Tuesday, but let’s cut to the chase—we all want to know what's actually different.


Here are the three key ways Apple has updated the MacBook Air:


It's Cheaper


Apple basically took the four major configurations of the 2013 MacBook Air and reduced each of their prices by $100. The most basic MacBook Air, with an 11-inch display and 128 GB of flash storage, costs $899, while the high-end configuration with a 13-inch display and 256 GB of storage costs $1,199. With additional customization options for the Intel processor, flash and RAM chips, a maxed-out version of the new MacBook Air will set you back about $1,749.


(Slightly) More Powerful


Thanks to some slightly improved Intel chipsets, every model of the new MacBook Air is more robust than its respective predecessor. All new MacBook Air models now feature 1.4 GHz dual-core Intel i5 processors with a 2.7 GHz Turbo Boost, whereas the previous models were powered by 1.3 GHz i5 chips with 2.6 GHz Turbo Boost. For $150 more, customers can upgrade to an Intel i7 processor—for those undecided, Anand Shimpi offers a useful guide to help you determine if the beefier Intel processor is worth your money.


Longer Battery Life


Apple advertised extended battery life as a key feature in last year's MacBook Air models. In this update, all models feature the same average battery life, but Apple said it has added “up to two hours of [video] playbook time.” In other words, whereas the 11-inch and 13-inch MacBooks enjoyed 10 and 12 hours of movie playback, respectively, the 2014 models should feature 12 and 14 hours of video playback, respectively.


Every new MacBook Air will ship running OS X Mavericks, the latest version of Apple’s desktop operating system, plus free versions of the company’s iLife and iWork software suites, which include Garageband, iMovie, iPhoto, Pages, Numbers and Keynote. Apple is shipping its new MacBook Air models starting today.






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The Facebook Effect: WhatsApp Is Well On Its Way To A Billion Users




In just two months since Facebook dropped $19 billion to buy WhatsApp, the five-year-old mobile messaging app on Tuesday announced its its active user base has grown to more than half a billion people.


On February 17, the day it was acquired by Facebook, the company said it had 450 million monthly active users worldwide and over 320 million daily active users.


“In the last few months, we’ve grown fastest in countries like Brazil, India, Mexico, and Russia, and our users are sharing more than 700 million photos and 100 million videos every single day,” WhatsApp said on its blog. “We could go on, but for now, it’s more important that we get back to work.”


Facebook: The Key To Growth


This is not the first time that an app has seen a major pop in users after it was acquired by Facebook. When Facebook bought Instagram in April 2012, the service boasted some 30 million users. In one month after the deal, Instagram gained 20 million new users. By July, Instagram grew to 80 million active users. Adding an Android app in addition to its iPhone app certainly helped, but the Facebook effect is a definite reality. Instagram managed to increase its user base by more than 10 million users on average per month.


WhatsApp seems to be having a similar growth spurt, gaining roughly 25 million users each month since the Facebook deal was announced. Even for an app with astronomic growth like WhatsApp, those are impressive numbers.


It’s clear that WhatsApp has the legs to grow in both developed and emerging markets, especially as a cheap alternative to SMS. The chart below from analytics firm comScore (which doesn’t include WhatsApp’s fifth year of existence) shows just how much the service had grown prior to being bought by Facebook.



At this rate, it should only take less than a year for WhatsApp to reach a billion users worldwide.


Facebook is still in the process of completing its $19 billion purchase of WhatsApp, which included cash and various stock options. The deal has been approved by the Federal Trade Commission but still needs international regulatory approval before the purchase can become final.






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Taking My Diet To The Next Level



ReadWriteBody is an ongoing series where ReadWrite covers networked fitness and the quantified self.



Quantifying your activity and nutrition, as I’ve done for years, can only take you so far. Sometimes gathering the numbers just tells you the same bad news you can see in the mirror. Here it is: After dropping 12 pounds last year, I’ve been stuck around 195 pounds for months.


I'm still very active, going on runs with my dog around Telegraph Hill, spiking my heart rate with gym workouts, and trying different training techniques while I continue to test new fitness gadgets and apps. It's pretty clear what I need to tackle next: what I eat.


And I have a short-term motivator: I've signed up to take my colleagues through a boot-camp exercise program in a month. My co-instructor is a former MMA pro. I’m feeling the heat.


Beyond Food Logging


As much as I love MyFitnessPal, an app in which I log everything I eat, it doesn't feel like a good meal-planning tool. I use it for accountability, recording what I eat as I go. Rigorously admitting my food slip-ups keeps me aware of my food habits and where I can improve them. I don't want to tinker with that part of my routine.


What I need is an app that plans my meals, generates a shopping list, and helps keep me on track.


Ideally, it would look ahead at my calendar. For example, this week, I packed five days’ worth of morning meals, forgetting that I had two breakfast meetings planned. Push notifications to remind me to eat at the right time would help—especially since the timing of meals may be a factor in weight loss.


And there's always the unexpected, like the leftover Chinese food I'm having for lunch today. An ideal meal-planning app would adjust on the fly for the occasional overindulgence.


The Ultimate Food App Hasn’t Been Invented Yet


The last thing I want is connectedness: I want an app that automatically populates MyFitnessPal with my planned meals as I eat them, that consults RunKeeper or MapMyFitness to get an eye on my calories burned through exercise, that picks up my sleep habits from my activity tracker, that pulls menus from restaurants when I schedule a meeting, and that outputs a shopping list I can import into grocery-delivery services like AmazonFresh, Postmates, or Instacart.


From what I've seen, there are plenty of meal planners that focus on organizing recipes. What they lack is contextual awareness of the vast amounts of data I throw off in my quantified life. Somewhere out there, someone must be building the perfect next-generation food-planning app, one that factors in my schedule, exercise, sleep, and other measurable habits. If you are, let me know.


In the meantime, I’ve got some old-fashioned work to do, with a familiar set of tools to rely on. I’ll let you know how it goes.






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Dropbox Buys Loom For Photo Sharing, HackPad For Collaboration




Dropbox is having a busy Thursday.


The file sharing giant has acquired Loom, a photo sharing app that offered mobile users up to five gigabytes of free storage. Loom announced the deal on its company blog.


Dropbox recently announced an update to its photo sharing capabilities with its Carousel feature, and the Loom team will likely join Carousel as the home for syncing and sharing the ever increasing amounts of photos people take on their devices.


Unfortunately, the acquisition means Loom will be shutting down its own service within a month. Loom is not allowing any new signups, and the company informed customers that the service will officially shut down on May 16. Current customers can choose to export their photos to Dropbox, where they'll automatically receive the same amount of cloud storage they had with Loom, or they can opt for a .zip file that contains every image they've ever uploaded to Loom's servers.


Also joining Dropbox—by way of acquisition—is a company called HackPad, a wiki-style collaboration and note-taking tool that could also boost Dropbox's own recently launched internal collaboration tools.


Unlike the Loom acquisition, Hackpad will continue to remain open to existing and new customers, and the company said it will be working with Dropbox to "bring new offerings to the market."


Image of Gentry Underwood of Dropbox by Adrianna Lee for ReadWrite






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Mozilla Names Former CMO Chris Beard As Its New Chief Executive




Mozilla has a new leader, at least in the short term, appointing former vice president of products and chief marketing officer Chris Beard as chief executive officer.


Beard, who most recently was an executive-in-residence at Greylock Partners venture capital firm, takes over the top spot at Mozilla after former chief technology officer Brendan Eich. Mozilla appointed Eich as the CEO at the end of March and his stay was short lived after a firestorm of controversy around his support of the Proposition 8 bill in California that aimed to ban gay marriage in the state.


Beard started at Mozilla in 2004 as VP of products before becoming the chief innovation officer and later head marketing officer. Even after leaving Mozilla in June 2013, he has listed himself as an advisor to the company. Beard will not be the permanent replacement for Eich at Mozilla as his appointment is interim until a new CEO is chosen. Beard will also be joining Mitchell Baker, Reid Hoffman and Katharina Borchert on Mozilla's board of directors.


Baker summed up the introduction of Beard on the company's official blog:


Mozilla is building these kinds of alternatives for the world. It’s why we’re here. It’s why we gather together to focus on our shared mission and goals. We intend to use recent events as a catalyst to develop and expand Mozilla’s leadership. Appointing Chris as our interim CEO is a first step in this process. Next steps include a long-term plan for the CEO role, adding board members who can help Mozilla succeed and continuing our efforts to actively support each Mozillian to reach his or her full potential as a leader.

Beard follows Jay Sullivan as a top executive at Mozilla to be named interim CEO. Sullivan was the chief operating officer of Mozilla and also held the role of CEO after Gary Kovacs resigned from the role in the spring of 2013. Sullivan left Mozilla after Eich was named CEO.


Mozilla still has plenty of work to do to reestablish its leadership. It also needs two more board members after three left when Eich was made CEO. Mozilla also needs to find a new chief technology officer to replace Eich. Li Gong is set to take over the role of COO this year.






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What ComiXology Can Do For Amazon




Amazon on Thursday announced it will acquire digital comics agency ComiXology for an undisclosed sum. But why does the world's biggest online retailer care so much about comic books?


Well, that's because the deal—and ComiXology, as a whole—isn't just about comics. ComiXology is pioneering the art of digital storytelling, and attempting to bring these tools to the masses. With Amazon, ComiXology gets a big boost towards its goal of adding a third dimension to the two-dimensional world of books, comics and graphic novels.


Why Amazon Cares About Comics


Smartphones and tablets are great because they can store a veritable library of books on relatively lightweight devices, which is so much better than having to lug around pounds of paper. But ComiXology believes electronic devices can do so much more than simply replicate the experience of reading a physical book.


With special tools like "Guided View," ComiXology lets its authors and artists select how they want their stories to feel and how they want them to be read. Like movie directors, they can choose the speed and order of every shot, and add special effects like "pan," "zoom" and "fade" whenever they'd like.


Though ComiXology has been touting its immersive technologies for years, it only recently gave people the ability to create, stylize and publish their own books through a platform called "ComiXology Submit," released in 2012. Like ComiXology as a whole, ComiXology Submit was free for all authors and allowed them to create and sell their works across a slew of mobile operating systems, including iOS, Android, Windows, Kindle Fire and the Web.


Amazon Wants To Be The Dominant Bookstore Again


Until Amazon started tackling the living room recently, the company used to be known for two main reasons: Its retail site, and its Kindle e-readers.


With ComiXology under its belt, Amazon has a chance to make Kindle owners very happy.


At its core, ComiXology lets artists design, create and publish their digital works to their liking—and making it easy for anyone to use. But with Amazon, this technology no longer needs to be limited to just comic books.


Amazon and Apple have fiercely competed with each other in the e-reader/tablet space, and now the living room/TV space. With its vast library of available books and e-books to purchase, Amazon already has a rival to the iBookstore—its main website—but thanks to comiXology, Amazon can tackle the entire iBooks platform, which about two years ago started letting authors customize their works, from design to publication, with a tool called "iBooks Author."


The ComiXology acquisition is an important move to make Amazon's ecosystem feel more complete. Before, Amazon users were limited to their roles as customers—Amazon supplied the books, and users bought them. Now, though, Kindle users can also be Kindle creators. And if Amazon improves its Kindle software, those devices could potentially pull off more impressive visual effects than any other simple e-reader, or any book from the iBookstore, or from any digital bookstore for that matter.


And that's the key right there. Amazon has always been able to sell books, but now it has the means to provide unique digital experiences specifically for its platform. So if you want your ebook to provide readers with a cinematic experience, you'd have to use Amazon.


And whereas Apple prohibits iBooks authors from publishing their original works elsewhere, Amazon has a real opportunity to attract artists with more flexible licensing agreements, and of course, a platform that allows artists to express their true creativity. Now it's just a matter of execution.


Lead image courtesy of Amazon






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Nokia Unveils Three New Lumia Smartphones At Microsoft Build 2014

Nokia announced thre new Lumia devices at Microsoft Build 2014 today: The Lumia 930, Lumia 630 and Lumia 635.


The Nokia Lumia 930 is very similar to the Lumia Icon device that was released in February, exclusive to Verizon. The Lumia 930 will come in a variety of colors with a 5-inch, full HD display. The Lumia 930 will gave wireless charging and have a 20-megapixel PureView camera with Carl Zeiss optics. It has a 2.2 GHz quad-core Snapdragon 800 processor, giving it top of the line hardware in comparison to other top end smartphones on the market right now.


The Lumia 930 will introduce a new feature for Nokia smartphones called "Living Images" that shows a snippet of video within the photo. Combined with the Nokia Story Teller app, users can create interesting slideshows that include both moving images and still photos.


The Nokia Lumia 630 is an update to the popular Lumia 520 that is one of the best selling cheap smartphones in many international markets. The Lumia 630 will be dual-SIM devices that will be able to run multiple SIM cards for international users or users that need both a personal and business phone number on the same device. The two new Lumia devices will run a 1.2 GHz quad-core Snapdragon 600 processor. The Lumia 630 and Lumia 635 will be run Windows Phone 8.1 and be available in the month of May in Asia and India. The devices will come to the United States in July. Both the single and dual-SIM devices will be available for less than $200 without a two-year contract.


Nokia announced that Windows Phone 8 will be updated to Window Phone 8.1 in an over-the-air update coming this summer.


Top image: Stephen Elop at Build 2014 by Owen Thomas for ReadWrite.






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With Fancy Footwork, Microsoft Makes Windows Sort Of Free

Microsoft's dilemma is clear: It makes billions of dollars off its storied Windows operating system, a legend in building a business on a computing platform.


Yet it is besieged everywhere by competitors who give away operating systems, like Google with Android, or package them into hardware, like Apple with its Macs, iPhones, and iPads. It also faces a host of new, cheap, Internet-connected devices are running on non-Windows operating systems, which are typically open source and hence free of charge.


On Wednesday morning, in San Francisco at its Build conference for developers, Microsoft unveiled its response: It’s making Windows free. Sort of.


A Very PC Tax


Not on PCs, its historic moneymaker. But Windows will be free for Internet-connected devices, a move that Microsoft accidentally telegraphed by unveiling a website for Windows On Devices on Tuesday.


Windows will also be free for smartphones and tablets with screen sizes smaller than 9 inches, a move that reserves larger tablets—which can substitute for desktop PCs or laptops—as devices Microsoft will still charge for.


So how will Microsoft make money? The company seems to be betting that it will make money by hosting data and code on its Azure cloud services, selling apps like its Office suite, and also offering its own hardware through its pending acquisition of Nokia.


The move seems to put longtime partners like Dell and HP, which must still pay a Windows tax on PC desktops and laptops, at a disadvantage. But it also seems inevitable.


Photo of Microsoft executive Joe Belfiore dancing on a Windows-powered piano by Owen Thomas for ReadWrite






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How A Smartphone Kill Switch Could Save Consumers A Ton Of Money



Lawmakers and carriers alike are pushing for a “kill switch” standard for all smartphones, but if bills guarding against smartphone theft didn’t have enough support already, one statistics professor found that such a measure would save money for everyone—especially consumers.



William Duckworth, an associate professor of data science and analytics at Creighton University, found that American consumers would save millions, if not billions of dollars, from a smartphone “kill switch,” thanks in large part to reduced insurance premiums.


According to Duckworth, U.S. consumers spend roughly $580 million replacing stolen phones each year, but that’s just a small fraction compared to what those consumers pay for insurance on those handsets: $4.8 billion each year.


A kill switch, which would render stolen phones useless to thieves—thus also destroying the business of reselling stolen smartphones—would save consumers most of the $580 million they spend each year on replacing their stolen phones. But Duckworth estimates consumers could save a further $2 billion in savings if they could switch to cheaper insurance plans that didn’t cover theft.


Duckworth said not all customers would buy an insurance plan that doesn’t cover theft—even with a “kill switch” in place—but through a survey of 1,200 smartphone users in February, he found the vast majority of smartphone owners would indeed support this measure. According to the survey, a whopping 99% of consumers thought carriers should be able to disable a stolen phone via “kill switch,” and 83% of respondents thought a kill switch would help reduce smartphone theft.


“I thought a high percentage would say yes, but it was a little surprising and maybe a bigger number than I would have guessed,” Duckworth said in an interview with PCWorld. “I view losing a credit card as a similar frame of reference. If it is stolen or lost, I can call the credit card company and get it canceled and they can issue a new one. There is safety there,” he said. “My smartphone has tons of information and accounts in there, so the idea that I could call and say ‘kill it’ is a very reasonable thing.”


Will A Smartphone Kill Switch Actually Happen?


Though Duckworth’s report should help the case for why we need a kill switch, lawmakers will still face some pushback from the CTIA, the lobbying group that represents the telecom industry—which has two executives from companies that sell insurance to smartphone owners on its board of directors.


The CTIA has a different idea on how to handle smartphone theft. Instead of shutting down stolen phones individually, the CTIA has offered up a database that can block stolen phones from being reactivated by the phone’s new owner. Unfortunately, the database has a few weaknesses, including the fact that it only works with a handful of countries; in other words, if you steal a phone and travel to the right country, the CTIA can’t block those stolen phones from getting reactivated.


Though the CTIA said a greater international reach should help nullify the weaknesses in its system, it’s clear that smartphone and mobile device robberies are on the rise. According to San Francisco District Attorney George Gascon, citing “data from law enforcement agencies,” about 20% of all robberies in New York City targeted a smartphone, while in San Francisco, that percentage grew to 50%. It’s also a problem internationally, with a reported 10,000 smartphones stolen in London each month.



“Overall, it seems clear that Americans want the Kill Switch and that an industry-wide implementation of the technology could significantly improve public safety and save consumers billions of dollars a year,” Duckworth concluded in his study.


Still, if lawmakers approve the kill switch for all smartphones, people don’t want the “kill switch” to be an extra feature they pay for: 93% of those surveyed by Duckworth said the kill switch shouldn’t come at an extra cost. But supporters of the kill switch, like Gascon, believe it to be a necessary measure that can save money, but also lives. According to Consumer Reports, 1.6 million Americans were victimized for their smartphones in 2012, and some even lost their lives. A kill switch would be a strong deterrent to theft and violence, as well as an extra safety measure so consumers can feel safe with their smartphones.


“[Duckworth’s] survey confirms what we already knew to be the case, that wireless consumers would benefit tremendously from the implementation of theft deterrent technology on all smartphones,” Gascon said. “Beyond the financial benefits to consumers, however, the human costs of not implementing this technology on all smartphones are simply too great.”






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